Dr. Barbara Sturm acquired by Puig
Puig agreed to acquire Dr. Barbara Sturm, a premium skincare brand on Jan 1, 2024. FundComb records estimated consideration of EUR 320m. The current comp implies EV / revenue of 5x. Public sources confirm the deal; valuation inputs may include estimates where transaction materials do not disclose the full economics.
Transaction summary
- Target
- Dr. Barbara Sturm
- Acquirer
- Puig
- Seller
- -
- Announced
- 2024-01-01
- Geography
- -
- Tags
- BeautyBody CareCPGHaircarePremium SkincareSkincare
- Type
- Acquisition
- Deal type
- Control
- Stake acquired
- -
- First added
- 2026-06-09
- Latest update
- 2026-07-13
Value and multiples
Price / value
EUR 320M
Transaction value | EUR
Basis: FundComb estimate
Approx. $354M USD using FX date 2023-12-29 at 1.1050 EUR/USD.
EV / revenue
5x
Period not stated
Basis: FundComb estimate
EV / EBITDA
-
EBITDA basis not stated
Basis: FundComb estimate
Basis
- EUR 320m transaction value is a FundComb estimate. Public sources reviewed confirm the transaction, but do not independently disclose every valuation input.
- Implied EV / revenue is 5x, calculated from EUR 320m value and EUR 64.0m revenue.
- Revenue and multiple inputs are not fully disclosed in public transaction materials reviewed; treat the multiple as an estimate.
Other reviewed estimates
Transaction comps can involve reported or estimated figures from different sources. FundComb uses the values above as the current canonical comp, while preserving prior reviewed estimates below for context.
Source summary
Puig Brands (PUIG) H2 2024 Summary | Quartr
EstimatedSummary notes Puig acquired 65% of Dr. Barbara Sturm and that FY2024 net revenue growth included a 1.2% contribution from the acquisition.
Open source